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Business Names 101

What makes a great business name?How do I choose the right name for my business?What is the best TLD for a business domain name?Why is pronunciation important for a business name?How to avoid conflicts when choosing a business name?How to choose a unique business name?Why choose a business name with longevity?What is the best length for a business name?Why are some letters more common in business names?What is the difference between keyword and invented business names?How does spelling affect your business name?Can real words and expressions be good business names?How to choose a business name with great retention?Why business name generators don't work?

Domain Names 101

What is a domain name?What is a domain name registrar?What is a premium domain name?What is a brandable domain name?Why a .com domain name is the best option?What is the difference between a domain name and a business name?What is the difference between a business name and a brand name?

Lean Branding 101

What is a lean startup?How to apply the lean startup methodology?What is lean branding?How to apply lean branding to business naming?How to brainstorm domain names the lean way?

How Brandbucket Works

Why use BrandBucket to find a business name?Who are BrandBucket customers?Who are the people behind BrandBucket?How does BrandBucket curate its names?How do I find a name on BrandBucket?What type of names will I find on BrandBucket?What do I get when I buy a name from BrandBucket?Does my brandbucket name come with a trademark?How do I buy a name on BrandBucket?What happens after I buy a name from BrandBucket?What is BrandBucket's refund policy?

How do I choose the right name for my business?

Keeping the core characteristics of a great business name in mind (memorable, pronounceable and creative) start looking for names that best represent your company and are available to use. This sounds simple but there is an entire industry behind branding for a reason. Branding is a skill and a profession - it takes time and experience to fully understand what makes a great business name.

The problem is not everyone can afford or knows if they can trust a branding agency to do the best job. Yes it's a nuanced process that requires information but it's hard to beat the feeling that it's also an intuitive process. You have examples of great brands all around you, and you know one when you see one - it's just hard to know where to start. The key is to be focused but not narrow in your search. This is exactly why BrandBucket was founded years ago by entrepreneurs who wanted to cut out the middleman.

By taking a group of branding experts and having them sift through possible names to curate a short list of great names so that you don't have to, BrandBucket provides that consultative experience for nothing more than the domain price. All you have to do is take a look and find the name that hits home for you and your company - knowing all the while that any name you choose is already professionally vetted as a great brand name. After all, even with a full brand consultancy or agency experience, you will be the ultimate decision maker because no one knows your company like you.

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