Sports Name Ideas

Soccer, or as the rest of the world calls it, football, has an estimated 5 billion fans around the globe.

Cricket has a passionate worldwide fan base of 2.5 billion. Two and a half billion fans for a sport the remaining 5.4 billion of earth's population finds incomprehensible.

Sports is a huge industry. So it's no surprise that there are many businesses in the sports industry, from equipment manufacturers to clothing stores. But what about those who want to be their own boss and open a sports-related business? Well, you have come to the right place! Here we will discuss how to find good name ideas for your new company so you can get started as soon as possible!

History of Sports

The oldest sport in the world is wrestling. There are cave paintings in France dating back to 13,300 BC which depict wrestlers. Similar pre-historic cave paintings have been discovered around the world, including Mongolia, Libya, and Japan. Evidence of written wrestling rules and instructions has been discovered as far back as 100 to 200 AD.

Running, javelin throwing, polo, and hockey were some of the other earlier organized games.

In 775 BC, the first Olympic Games were held in Ancient Greece and included wrestling, jumping, foot and chariot races, and discus and javelin throwing. Over the following 3000 years, the sports umbrella has expanded to countless sports, including the most popular sport worldwide, soccer.

Industry and Competitor Analysis

Sports Businesses are as varied as sports themselves, running the gamut from sports equipment manufacturers to sports news publications and everything in between. Is your interest in owning a sports business? If so, you can find inspiration by examining the range of sports business competitors already out there.

CATAPULT
CATAPULT
Catapult is a company that creates technology to help athletes reach their maximum potential. Their three-pronged goal is to develop wearable tracking clothing, athlete management software, and video analysis - all used to "catapult" clients to their highest possible performance levels. Originally aimed at team management, Catapult has expanded to the consumer market to allow amateur sports participants to track, record, and analyze their performance.


ZWIFT
ZWIFT
Zwift is an online cycling app in which users may interact, train, and compete with one another. Zwift offers eleven rotating virtual worlds, some real, such as parts of the Tour de France, and others fantasy, such as a futuristic ride through Central Park in New York City. The name Zwift is a clever invented name inspired by the way cycling and running workouts make you feel.


FANATICS
FANATICS
This online retailer of licensed sports apparel and equipment is the website of choice for the "fanatics" of sport, hence its perfectly descriptive name. Fanatics is the official partner of every major league sport, as well as the Olympics, NASCAR, and Paris Saint-Germain. It not only offers clothing but holds auctions for rare sports memorabilia and equipment.


FANDEAVOR
HFANDEAVOR
Fandeavor allows sports fans to book customized travel packages to top sporting events around the world. These packages can include everything from airfare, hotel reservations, airport transportation, event transportation, tickets, as well as unique things to do before, during, or after the sports event. The name Fandeavor combines the positive combination of both fan and endeavor.


SPORTSY
SPORTSY
Sportsy is a mobile training platform for sports that makes it fun for athletes to learn, practice, and become better at key skills in a variety of sports. Using a roster of professional players and coaches, Sportsy invites participation with weekly challenges. They chose a playful and inviting variation of the word "sports" for their name.

Brainstorming Name Ideas

Try Word Association

Sports and physical fitness are an integral part of the world of 2021. What words are part of your sports and fitness lexicon? Which words describe you and your family's relationship and participation with the movement, strength, and entertainment value of exercise, health, and friendly competition?

Using word association and Brand Bucket's search function, let's find some name ideas. To give you an idea of how this works, I'll use five words that suggest some general sports ideas to me: strength, fitness, team, training, physical. Your words can focus on your sports business for a more targeted response.

"Strength" Name Ideas

View More "Strength" Names

"Fitness" Name Ideas

View More "Fitness" Names

"Team" Name Ideas

View More "Team" Names

"Training" Name Ideas

View More "Training" Names

"Physical" Name Ideas

View More "Physical" Names

Generate Name Ideas for Your Specific Niche

The number of sports enterprises is astounding. Another approach to come up with a fantastic name for your sports business is to look for terms that are relevant to your area of expertise. Let's have a look at a few options.

Yoga Studio

Yoga is a popular form of exercise and therapy for both mind and body. Yoga has been growing in popularity over the years, and there are now more than 40 million practitioners worldwide. The yoga industry has grown to encompass more than just yoga studios: it's also about clothing, food, retreats, books, and other products.

"Yoga" Name Ideas

View More "Yoga" Names

Fitness App

The future is here. Fitness Apps can measure, advise, analyze, and codify every minute of your fitness goals. Most will sync with smartphones, computers, and other fitness apps.

"Fitness App" Name Ideas

View More "Fitness App" Names

Athletic Footwear and Accessories

For most sports the right footwear is vital. Shoes, socks, even shoelaces can mean the difference not only between winning and losing but also between enjoyment and pain.

"Athletic Footwear" Name Ideas

View More "Athletic Footwear" Names

Tennis Apparel and Equipment

Sometimes, your passion and your business is focused on one particular sport that supplies everything from clothing to equipment to books on training the greats of the sport. Let's use tennis as our example.

"Tennis" Name Ideas

View More "Tennis" Names

Sports Business name ideas you can purchase instantly

Use this list of top-tier brand names as a starting point for your creativity, or you may buy immediately with just a few clicks. All of our names come with a matching .com domain name and a professionally designed logo, so you'll have an entirely finished brand name right out of the box. Choose a name by clicking on it, or go through additional names to find your company name idea.


Browse All Available Names

Tips for Coming Up with Name Ideas

Know your Brand

Before you start generating name ideas, you want to have a clear picture of what your brand is all about, and what you want it to convey. You can accomplish this by answering a few key questions about your business's purpose, your target market, and your brand's intended style and tone. The answers to these questions will form a succinct version of a brand brief. Use this brief as a reference when coming up with name ideas.
  • What does your company do? (A short description of your sports business and the types of policies you will offer).
  • Who is your target market? (Who do you see purchasing your sports products or serves? Be specific).
  • What is Your company's mission statement? (Your mission statement is your reason for being. What do you want to accomplish with your sports business?)
  • What are your brand's style and tone? ( How do you want your customers to feel when they purchase one of your sports products or services?)
  • How will your business expand? (How do you picture your company five, ten, or twenty years down the road? Write down your biggest dreams!)
  • What is your value proposition? (Why your sports businesss? What's different about you?)
(Tip: Hold on to that brand brief. Put it in an obvious location, such as a folder or on your bulletin board, and refer to it whenever you think you're losing focus. It will become a valuable instrument.)

Think Outside of the Box

Congratulations if you arrive at the perfect name for your sports business right away. You're one step ahead of the competition. Not so fortunate? Your desired name is far over budget or no longer available? Have a positive attitude and be open to new possibilities.

Over and over, read your brand brief and compare it to all of the name suggestions that came up in your search. You may discover a name you had previously dismissed becoming increasingly appropriate as you narrow down your options. Don't be limited by preconceptions.

PConsider any names you might come up with as well. After all, according to Crowdspring, 72 percent of the most famous brand names include made-up words or acronyms. Take a chance on everything.

Follow Business Naming Best Practices

Every business name is distinct, yet several linguistic patterns are shared by excellent ones. Here are a few that we think you should know.

Great business names are:
  • Easy for people to remember and repeat - You want potential consumers to recall you.
  • Easy to pronounce and spell - The shorter the name, the easier it is to remember. The simpler a name is to pronounce and spell, the easier it is to find.
  • Unique but not difficult - Make it a one-of-a-kind experience, but not so hard to comprehend. Google, for example, is a made up name that flows nicely.
  • Fits your specific industry - Burger King is an apt name for a restaurant business. For sports? Not so much.
  • Speak to something important to your brand identity - Make sure your brand name includes a little of what makes your business yours.

Make Sure Your Name Can Expand with You

Jeff Bezos is known for his inspired thinking, which is reflected in how Amazon became its name. It was simple to see that they wanted to become the world's largest bookseller when they initially started selling books online. Who knew they desired to be the most successful merchant? According To Myth, Jeff Bezos did.

Starting a new business may be time-consuming and expensive, and it's sometimes difficult to find time and money for a name, but a fantastic name will pay for itself over time.It's worth the time and money to pick a name that will last for ten years or more. Rebranding due to growth is always more expensive than getting it right now.

People will remember your name for a long time after you've established it. You and your company are worth the effort, so dream big!

Make Sure the Matching .com Domain is Available

If you want to operate a website, you'll need a corresponding .com domain for your company name. Dot-com domains are frequently more expensive to acquire than other domain extensions. So, what is it about the .com version that makes it so desirable?

  • Reputability - Customers do not trust websites with a different extension than .com.
  • Authority - The gold standard of domain extensions is .com. They may be more costly, but they also increase the value of your brand.
  • Visibility - Customers are 25 percent more likely to notice .com domains than other extensions in search results.
  • Familiarity - It's the extension that most people would assume your company uses, which might cause complications and issues during their search for you. Customers are more at ease with a .com extension.

Try BrandBucket

BrandBucket has a growing and continuously changing list of great names for your sports business. Use the search function with different words or word combos. Use different search parameters to find many great name ideas for your brand. Browse by industry to see what other businesses are named in order to get inspiration - whether you're copying or creating a new style! No matter what kind of sports business you are starting can help you find your perfect name.

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