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Tag: traffic

Don't Follow Where Traffic Leads, Lead the Traffic

The cost of current traffic vs. the cost of future traffic.

Jul 27, 2010

Photo By: Lingaraj G J

When buying a domain name for a new business many people like to look at the traffic the name is already getting. This is not an indication of how successful your online business will be. It’s true that the perfect keyword domain like Blogger.com will get get more automatic traffic because it is the simplest domain but anything past that number one keyword domain is not ideal for business naming. The domain becomes just a description of your business rather than a business brand.