Adding to the list of great business names hatched from BrandBucket is Blogio.com. Blogio is run by three guys in New York City who created the service from the need to adapt Public Relations to a new media phenomenon like bloggers. Blogio provides a new financial model that allows marketers access to bloggers while supporting the blogging movement in general rather than relying on advertisements for economic support.
Blogio is separated into two categories: Bloggers and Marketers. For marketers, Blogio provides access to what they see as the top 100 bloggers in every industry niche through their “BlogBlast.” For bloggers, Blogio delivers highly relevant advertising content to bloggers, no matter what their specialty or industry niche. Blogio also offers a revenue share to bloggers that doesn't compromise the blog with off-content advertisements.
Blogio does not want to invite ads or spam, but instead they like to see themselves as the "Antidote to Spam". Blogio makes a guarantee that only interesting and valuable information is offered. This is a mighty claim! Don't be confused, Blogio is NOT a pay to post program of any kind, rather a way to improve content quality by providing information relevant to a blogger’s (and their readers') interests and specialties. Blogio creates more opportunities for marketers to reach narrow niches to target specific groups of people.
Blogio states that bloggers are today’s journalists. These new media journalists have the ability to reach out even further, to thousands of people. Blogio helps narrow down the amount of content so your marketing and blogging efforts can be well appreciated by the right niche and so that the independent blogger's voice can be heard by the ears listening the closest. Blogio has a mission to financially enable and advance the blogger movement ethically and to show support to independent writers and thinkers that span the web.
Blogio is a highly entertaining and helpful website. It has an ethical foundation for the new wave of media marketing and BrandBucket is proud to have provided their domain name and to have been involved with the launch of this excellent user-friendly website.
